Bicycle Center is now part of the Incycle Marketplace. Shop online or book an in-store experience.

Salt Lake City

How can we help?

Need help finding the perfect bike, the perfect trail or want to jump in a group ride? Call or chat with our Rider Specialists.

Evolution of the Fastest

Check out the All-New Epic 8 & Epic 8 EVO at Bicycle Center! Chat for availability!

Demo/Rent a Bike

Please call or text to inquire about demo bikes or to test ride any in stock model!

Reserve Your Demo Below

Reserve your demo bike and sign our Ride Waiver.

In order to demo a bicycle at Bicycle Center, please have your ID and Credit Card ready. You will sign a liability waiver and must be approved for a credit card pre-authorization upon check out. A deposit may be required. Riders under the age of 18 must have a parent present to sign a liability waiver.

What to Bring

All demo bikes come stocked with flat or Shimano pedals. If you prefer to use your own pedals, bring them by and we will be happy to install them for you.

Be sure to bring your own helmet. All demo riders MUST wear a helmet!

Ride Waiver

Bicycle Center

Bicycle Center has been part of Utah bicycle culture since 1983.  Since inception, we have always been a place for Salt Lake City cyclists of all varieties and disciplines to find honest advice, expertise, and genuine stoke on riding bicycles. We sell Specialized bikes and focus on bicycle service and repair, custom builds, wheel building, suspension work and anything else you need to make your ride better. With a limited and curated on-hand inventory and a focus on blending digital and physical retail, we offer transformative, inclusive, ride-focused, and locally authentic experiences in order to serve our local riders.

Bicycle Center
Bicycle Center

Salt Lake City
2200 S 700 E
Salt Lake City, UT 84106

Sunday Closed
Monday 10:00 AM - 6:00 PM
Tuesday 10:00 AM - 6:00 PM
Wednesday 10:00 AM - 6:00 PM
Thursday 10:00 AM - 6:00 PM
Friday 10:00 AM - 6:00 PM
Saturday 10:00 AM - 6:00 PM